Elevator Pitch

An elevator pitch is a crisp, short and persuasive speech to arouse interest in what you or your organization does. It is called as an elevator pitch because it is small enough to be presented during an elevator ride. Elevator pitch can be used in a sales pitch, in a self-introduction, raising a toast to someone etc. Let’s try to understand the elevator pitch with an example. Suppose you are trying to take an appointment with a senior guy working in your dream company since a very long time but unfortunately you are not able to make it till now.  One fine evening you find him in a coffee shop. He is waiting for someone and you have few minutes to pitch yourself. There can be two possible outcomes in this situation. First is you will keep thinking that whether to approach him or not, what to say to him etc. etc., and then you realize that time has gone. The second option is to walk to that person and pitch your idea in the most interesting manner.  This might result in getting an appointment for you and opening the way to success.

You should keep certain points in mind before creating an elevator pitch as mentioned below

1) Be passionate about what you say or do. Unless and until you are not excited by what you say, you can’t get your audience excited.

2) Show your unique selling proposition. Make sure to mention that how are you different from others.

3) Make it interesting. Do not bore the listeners.

For example if you are working as a data analyst then instead of saying your designation plainly you can say that I help people and organizations in taking better decisions  by analyzing past behavior.

If you are a teacher then instead of saying this you can say that I nurture the mind of the kids so they can become more open in receiving different experiences in life and become good learner in life.

If you are a human resource executive then you can say that I help my organization in identifying and retaining the right talent.

https://www.itsengg.edu.in/blogs/post/an-elevator-pitch-is-a-crisp-short-and-persuasive-speech-to-arouse-interest-in-what-you-or-your-orga

Patent filed by Rajiv Ranjan, Assistant Professor Department of Electrical & Electronics Engineering

Abstract: The bio-potentials generated by the muscles of the heart result in an electrical signal called electrocardiogram (ECG). It is one of the most important physiological parameter, which is being extensively used for knowing the state of the cardiac patients. Any disorder of heart rate or rhythm, or change in the morphological pattern, is an indication of cardiac arrhythmia, which could be detected by analysis of the recorded ECG waveform. The proposed system contains adaptive alarming system which generates alarm to notify the concerned persons, doctors and hospital in case of detection of any cardiac arrhythmia or emergency condition.

Schematic Diagram:

Title of Invention: HEART RATE MONITORING SYSTEM AND METHOD

Inventor: Rajiv Ranjan

Patent Application No.: 201911030638

https://www.itsengg.edu.in/blogs/post/patent-filed-by-rajiv-ranjan-assistant-professor-department-of-electrical-electronics-engineering

Applied Science and Humanities Department Celebrates International Girl Child Day

"We need to uphold the equal rights, voices and influence of girls in our families, communities and nations. Girls can be powerful agents of change, and nothing should keep them from participating fully in all areas of life." — UN Secretary-General António Guterres

The above statement stands true when it comes to the significance of girls and women in our life, society and country.  If we look around, we would find that gender discrimination across the globe has been one of the most sought after issues of debate and deliberation. Women empowerment is what has come to the fore to put a stop to such gender biasness and make our women folk an important constituent of the society. Since 2012, 11 October has been marked as the International Day of the Girl Child to highlight and address the needs and challenges that girls face, while promoting girls' empowerment and the fulfillment of their human rights.

In resonance with this theme, the Department of Applied Science and Humanities celebrated its first International Day of the Girl Child in the campus on October 11^th to educate male students on issues of gender disparity and subsequently to raise awareness about women empowerment.

The event was graced by Prof (Dr.) Vikas Singh - Executive Director of I.T.S Engineering College; Dr. Gagan Deep Arora - Dean Academics & Administration; Dr. Sanjay Yadav - Dean Students’ Welfare and Prof. O.P. Chaudhary - Head of Applied Science and Humanities Department along with the faculty members.

Students from B. Tech 1^st year came up with a series of events and performances to celebrate achievements of girls and women in our society. There were poetry recitations, songs, dramatizations, speeches and dances. However, the most notable thing to observe was the skit developed by 1^st year all male students on the theme of women harassment and exploitation. The idea behind this dramatization was to highlight the plight that women and girls face on regular basis despite belonging to a civilized society. While there were poems and speeches dedicated to the achievements of the fairer sex, audience could also relate to the passion with which these were enacted on stage.

ITS Engineering College, being a technical institution, celebrated this event for instigating various logical thought processes and sensitizing every male towards their female counterparts.

Like any other important day, the International Day of the Girl Child too has been a very significant occasion. International Day of the Girl Child is on October 11 and organizations around the world will be calling for action around this year's theme of Empowering Adolescent Girls: Ending the Cycle of Violence.
https://www.itsengg.edu.in/blogs/post/applied-science-and-humanities-department-celebrates-international-day-of-the-girl-child

Education Is Not A Singular Term

Who doesn’t know about Sunder Pichai? He is the current CEO of Google who is all set to be the CEO of its parent company, Alphabet Inc as well. This Indian has won the world with his humility, vision and knowledge. So, what makes him such an extra-ordinary achiever? The answer is – his extra ordinary commitment in education and professional training!

Indeed, the world today is ruled by people who are educated and committed to work passionately. Education is what brightens up the future of a child born in under-privileged family. Education is the reason why Indians are doing so well all across the world. However, one needs to understand that it is not just good grades that ensure success. Success comes to those who have achieved holistic education – an all-inclusive education that includes classroom teaching, co-curricular activities, general awareness, personality development, skill training and sports as well.

You can make education the key to your success if you get enrolled in an institution as reputed and sought as ITS Engineering College. The students of ITS Engineering College are not only successful in academics but also in extracurricular activities that don’t just make them skill full and innovative as professionals but also useful and complete citizens who contribute significantly to the prosperity of the society as a whole.

What you need to understand in context of education is –

Education Is Not A Singular Term – ITS Engineering College understands and believes that knowledge and opportunities go hand in hand. Education is not something that imparts only bookish or technological or vocational knowledge to you. It expands your knowledge and perspective on life and puts you directly in the path of opportunities that will develop you socially, economically and personally as well.

It Is Your Responsibility To Recognise The Importance Of Education

Education is very important when it comes to building a strong nation. Nobody can achieve success in life until they are taught the right values and the right ways of living. It is high time that the youth takes responsibility of their education and choose an institution that helps them gain confidence through industry exposure and skill training as well.

You can meet the counselling team of ITS Engineering College if you need any help for planning your higher education route.

https://www.itsengg.edu.in/blogs/post/education-is-not-a-singular-term

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ITS HODs wishing good luck for AKTU Exams

#UniversityExams are here!
On behalf of the entire ITS Engineering College faculty and staff, we wish best of luck to students for the upcoming university exams. Do well!
Check out video of ITS Engineering College, Greater Noida , where HOD's are wishing Good Luck to all the students for their AKTU University Exams 2019.


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CAMPUS HIRING, REDEFINED!

Campus recruitment practices and processes have been mostly stagnant for many years. But now the economy has changed and the competition is high. In terms of campus recruitment, many other crucial factors have been changing for such fresh graduating talents and also how recruiters look while hiring. They have a different set of requirements and plans. It is the time for colleges to be up to the task.

University placement leaders are now modernising their existing recruiting methods. In order to guarantee that we successfully hire the most-in-demand fresh graduates, we must add a couple of brand new bold best practices.

It is estimated that 80% of the interview is made up of behavioural questions. This type of interviewing is based on the philosophy that a detailed analysis of the way one act in certain circumstances will give reliable indication of the way he/she will act in the new job. 

Behavioural question will be experience-based and you need a lot of practice to be able to answer them in a satisfactory manner.

STAR Technique

To answer Behavioural Questions, employ the STAR technique –

· S = Situation − (recall an incident in your life that suits the situation)

· T = Task − (recall an incident in your life that suits the task)

· A = Action − (mention the course of action you opted to address the situation or task)

· R = Result − (mention the result of your action and the outcome)

 We also observe, introduction of psychometric test to analyse Emotional Quotient along with Intelligent Quotient. This has become an important metrics for organisation across the world.
http://www.itsengg.edu.in/blogs/post/campus-hiring-redefined

MarkTech: An Annual International Conference on Marketing

The Department of MBA at ITS Engineering College strives to achieve excellence and always eager to share the knowledge of current and future business scenarios with the students by industry experts. Seminars/Conferences are large scale events that bring people in the same industry together to learn and share knowledge about contemporary management trends and issues. This helps our students and faculty members in being knowledgeable and updated about current concepts and technologies. Attending such confluences of industry experts through Seminars/ Conferences is one of the best ways to stay ahead in the ever-changing industry.

On 4^th April 2019, the department organised “MarkTech-2019”, the first International Conference on marketing on the theme “Marketing to Centennials in Digital World”. Mr. Hitesh Sood, AVP and Head (Marketing), Vodafone Idea Ltd. was the Chief Guest and Mr.Inbarajan P., Senior Vice-President, Growth and strategy, Info-Edge India Ltd. graced the occasion as the Keynote Speaker for the day.

Digital Marketing is the key mantra for the success of business firms. The current innovation and use of digital technology have initiated global marketing strategies and practices. Objective of “MarkTech-2019” was to provide a platform to academicians & industry practitioners, to discuss their views, research and share their ideas about marketing strategies to centennials in the digital world. The conference helped in knowledge sharing, understanding and promoting the best marketing practices/barriers focusing centennials in the digital world and motivated researchers to address the new gap/ issues in this emerging research topic.

http://www.itsengg.edu.in/blogs/post/An-International-Conference-on-Marketing

National Instruments & e-Yantra Lab at ITS Engineering College

The ECE department of I.T.S Engineering College was established in the year 2009 with the main aim to be more responsive and more responsible towards society, towards nature for an amiable existence. Ability to communicate all types of information from any place, any time is changing society from Information age to intelligent age. As an engineer to be relevant, great efforts will be needed in every sub branch of this discipline, be it Communication, Embedded, VLSI or Biomedical. Electronics is touching every aspect of everyday life.

For successful Engineering Practice, able to associate the learning of basic & advanced courses in the field of Electronics & Communication along with state of art automation tools like National Instruments Lab and e-Yantra Lab these are centre of excellence of ECE Department. In the progress of this manner one of our student team won state level event Dr.APJ Abdul Kalam Technical University, Lucknow,U.P

e-Yantra is in collaboration with IIT Mumbai and Sponsored by MHRD, Govt of India which aims to produce next generation embedded system and robotics engineers with practical outlook to solve real world problems. Our students get an opportunity to learn state of art technology behind embedded systems and robotics and compete with pioneer minds at state and national level competitions.  The students used to get trained on Fire Bird V, a robotic research platform which is based on AVR.

Certified NI Lab view academy for training, certifications, hardware Development internship and job opportunities. Focusing for international certifications like certified LabVIEW associate developer (CLAD), Certified Developer (CLD) and Certified Lab View Architecture (CLA).

Even imaging a life bereft of electronic gadgets seems impossible in today’s world. There is no field across the globe where one cannot find the usage of electronics and communication engineering. Perhaps that is why electronics have become the vertebrae of digital technology.

According to collective survey by ASSOCHAM and NEC Corp the electronics market of India is predicted to reach $400 billion by the year 2010 at a 41% CAGR rate.

https://www.itsengg.edu.in/blogs/post/NationalInstrumentseYantraLabatITSEngg

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Programming languages for Beginners

21st century is the time of digital revolution. The data is the only assets of every ones interest. Now it is important to identify the best suitable area for a computer science engineer to set his path for journey of success.

In this digital world, there is a large set programming language. To choose a suitable programming language as per one’s interest is a difficult task for a beginner. This blog is trying to figure out some of top programming language as per industry demand. Before start talking about Programming Languages let me clarify that:

• It is ones choice to prefer a particular language that is better than any other.

• Developer may have a mix of flavor of multiple languages.

Recent Programming languages are enriched with a lot of new enhanced features. This exponential enhancement in features may trigger to common question amongst beginners that which programming language they should choose to learning so that he will be in industry demand.

Here, is a list of top 10 languages that you should learn –

• Python

• JavaScript

• Java

• Swift

• GoLang

• C#

• C++

• Scala

• Kotlin

• Ruby

In this series let discuss about Pyhton

Python

Python language is developed by Guido van Rossum. Python was released in 1991. Python is a rapidly grown general purpose programming language. You can use Python for developing desktop GUI applications, websites and web applications. Python is an interpreted language. It is highly object-oriented programming language. Python is also a high-level programming language with dynamic semantics. The Python interpreter and the extensive standard library are freely available in source or binary form for all major platforms from the Python Web site, https://www.python.org/, and may be freely distributed.

Python has following features

• It is a Open-source programming language

• Python supports multiple systems and platforms.

• Highly object-oriented programming (OOPs) driven.

• Focuses on code readability

• Has user-friendly data structures

• Support GUI-based desktop applications

• Have extensive Support Libraries, support modules and community development.

• Provide easy integration with web services and allows you to scale 

Reasons for Demand

• Ideal for Desktop GUIs, Web and Internet Development.

• Efficiently used for Scientific, Numeric and Business applications. 

• It is widely used in AI and Machine Learning space.

• Python is a good choice for Data Analytics and Data Science as it has packages such as NumPy and SciPy that are commonly used in the fields of scientific computing, mathematics, and engineering.

• Python-based web development frameworks like Django, Pyramid, and Turbo Gear are easy to learn, feature-packed and popular.

• Highly demanding in the job market.

Limitations

• Not ideal for Mobile Computing

• It is slower due interpreted programming language

• Due Use of a global interpreter lock(GIL), Python is not a good choice for parallel computing intensive application thus exhaustive multithreading in python is poor.

https://www.itsengg.edu.in/blogs/post/Programming-languages-for-Beginners

What is Aptitude?

Aptitude refers to an individual's ability to learn or perform certain skills. Aptitude tests are administered by employers to screen candidates for employment. It is a test designed to measure a person's potential ability to perform an activity of a specialized kind. Aptitude tests refer to standardized tests designed to measure an individual's ability to develop certain skills. Studies have applied tests of psychomotor ability, cognitive knowledge, and personality and attempted to relate them to measures of surgical skill. 

Why is Aptitude Required?

Companies nowadays provide adequate work-related training to their employees themselves, but they require the recruit to be competent and able enough to imbibe that training quickly and effectively. This is why aptitude skills have become an integral part of all recruitment processes. 

Objective of Aptitude Training

The sole objective of imparting aptitude training is to make students able to critically evaluate various real-life situations by resorting to an analysis of key issues and factors. They should be smart enough to read between the lines and understand various language structures. It helps them to demonstrate various principles involved in solving mathematical problems and thereby reducing the time taken for performing job functions.

How to Prepare for Aptitude Test?

Before hiring students for placements a number of companies convey written tests in order to ascertain the intelligence level of applicants. The main aim of conveying these tests by companies is to discard those candidates who do not match the terms and conditions of the company. Given the vast population of students especially engineering students in our country, the number of aspirants is generally far greater than the number of openings in various companies and this problem lead the companies to use these tests as a method of eliminating students.

Companies that hire students through campus placements have various rounds to shortlist exemplary candidates. These rounds hold aptitude tests, group discussions and then the last one is a personal interview.

There are approx 90% of the candidates who apply for the exam but fail to qualify it. The aptitude test is conducted to test the candidate on Quantitative Aptitude, Verbal Ability, and Analytical Ability/Logical Reasoning.

https://itsengg.tumblr.com/post/189286875160/know-your-aptitude

Bridging from College to Corporate

We at ITS Corporate Resource Center (CRC) strive to achieve excellence and always think ahead to bridge the gap between academia and industry. CRC focuses on right balancing of quality students with quality corporate placements to give equal opportunities to all the students from various branches.

We are amongst one of the top Engineering and Management Colleges in Delhi NCR providing best Placement Opportunities. Placement drives are well planned and strategized so that maximum students across all the branches are exposed to placement industry interface. We hold a strong placement record in conducting placement drives and are first preferred campus to conduct mass placement drives too. We hold strong 10+ years of corporate recruitment experience with good HR networking at PAN India level.

The uniqueness about ITS CRC is focusing on company requirement, providing company specific training and preparing our students for the job. As a result they are more marketable and well placed in Corporate. With this mindset for skill building and interdisciplinary collaborative learning, a multi-industrial Center of Excellences (COE) has been established in our institution. The versatility of the COEs are dedicated for various branches like National Instruments Innovation Centre (EEE/ECE),  SMC Pneumatic Centre (ME/Civil), Rockwell Automation Centre(EEE/ECE), SYSCOM Innovation Development (CSE), iOS App Development Centre (CSE), Android App Development Centre(CSE), Embedded Systems and Robotics Centre (EEE/ECE) , SALT Software Testing Centre and Mobility Innovation Development Centre (CSE), RSystems (CSE). Students from each branch are exposed to the edge of latest trends on technology on their core domain which is booming in the industry.

Our placement mechanism receives a great deal of our attention with a guarantee that every single student of ITS engineering and Management college steps in to the professional world with flying colours.

https://www.itsengg.edu.in/blogs/post/bridging-from-college-to-corporate1